Most PPC campaigns fail for one reason: they're optimized for clicks instead of conversions. As a performance-driven PPC agency in Pakistan, Techntec builds paid campaigns around your actual business goals — leads, sales, and sign-ups — so every rupee of ad spend works harder.

We start every account with a full audit of past performance (or a clean strategic build if you're starting from zero), then structure campaigns around the actions that actually matter to your business, not just clicks or impressions.

Google Ads · Meta Ads · TikTok Ads

What We Manage

  • Google Search, Display, and Shopping Ads
  • Meta Ads (Facebook & Instagram)
  • TikTok Ads
  • Retargeting and remarketing campaigns
  • Landing page optimization for higher conversion rates
  • Budget management and bid strategy

Data-Driven Campaign Optimization

We continuously test ad creatives, audiences, and bidding strategies, using real conversion data — not guesswork — to lower your cost per acquisition over time.

Transparent Ad Spend Reporting

You'll always know exactly where your budget is going and what it's returning, with clear monthly reports tied to real business metrics.

How We Work

Our PPC Process

01

Account Audit

We review existing campaigns (or build fresh) to find waste and untapped opportunity.

02

Strategy & Setup

Campaign structure, targeting, and budgets are built around your actual conversion goals.

03

Creative & Launch

Ad copy, creative, and landing pages are built to convert, then launched and monitored closely.

04

Optimize & Report

We test, refine bids and audiences, and report transparently on spend and results every month.

Who This Is For

  • E-commerce brands that need immediate, trackable sales
  • Lead-generation businesses (real estate, education, services)
  • Local businesses wanting to dominate high-intent local searches
  • Apps and platforms driving installs or sign-ups

Tools We Use

Google Ads Meta Ads Manager TikTok Ads Manager Google Analytics Google Tag Manager Google Merchant Center
FAQs

PPC Questions, Answered

How much budget do I need to start with PPC in Pakistan?

It depends on your industry and goals, but most clients start testing with a modest monthly budget and scale up once we identify which campaigns deliver the strongest return. We'll recommend a realistic starting budget during your free account audit.

What's a good ROAS to expect?

A "good" return on ad spend varies widely by industry, margin, and campaign objective, so we set realistic, business-specific benchmarks with you upfront rather than quoting a generic number, then work to beat them month over month.

Should I run Google Ads or Meta Ads?

Google Ads is strongest for capturing high-intent searches from people already looking to buy, while Meta Ads is better for reaching and building awareness with audiences who aren't actively searching yet. Many businesses benefit from running both together.

Do you manage the ad budget directly?

You retain full control and visibility of your ad accounts and spend. We manage strategy, campaign setup, and day-to-day optimization inside accounts you own, with transparent monthly reporting on exactly where every rupee goes.

Related Services

Pair PPC With

SEO Services

Combine paid and organic search for faster, compounding results.

Learn more

Web Design & Development

High-converting landing pages make every ad rupee go further.

Learn more

Social Media Marketing

Amplify your best organic content with targeted paid promotion.

Learn more

See Where Your Ad Budget Is Leaking

Get a free PPC account audit from the Techntec team.

Get a Free PPC Account Audit